Tourism, culture & attractions

Cruise Tourism for Wonderful Copenhagen

One of the branches within tourism, that has suffered the most from Covid-19, is the cruise industry. Wonderful Copenhagen wanted to gain more information regarding cruise tourist’s knowledge of different cruise destinations, their travel behavior before Covid-19, their expectations for the future and the perception and reputation of different destinations. Therefore, Silverlining Research conducted a …

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Copenhagen as an Outdoor Destination

Experiences in the nature or the Danish coast have been the primarily reasons for Danes to spend their holiday in Denmark. However, the reasons to visit Copenhagen as a big city attraction have been different. Here the primary reasons have been great culture experiences, but is it also possible to make outdoor experiences a part …

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Evaluation of Maltfabrikken

In April-May 2022, Silverlining Research carried out an Evaluation of Maltfabrikken for Syddjurs Municipality. Syddjurs Municipality wanted a better insight in the societal value of Maltfabrikken for the area of Ebeltoft. Moreover, they were interested in information about the potentials and development opportunities of Maltfabrikken in reinforcing these effects, improving the creation of results and …

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Sustainable Tourism in Denmark and Germany under COVID-19

Silverlining Research and Kvistgaard+HIRD have at the end of 2020 prepared an analysis of sustainability under COVID-19 in Denmark and Germany for Danish Coast and Nature Tourism. Based on the general development towards sustainability in connection with holidays, Danish Coastal and Nature Tourism has wanted to prepare a target group analysis of Danish and German …

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Zeppelin Tønder – Get a Great start

In October 2020, Silverlining Research carried out a target group and price analysis for Tønder Municipality. Tønder Municipality is planning an upcoming experience and dissemination centre that will tell the story of the zeppelins based on the Toska Hall in Tønder, which includes the story of the world’s first aircraft attack on land from an aircraft carrier much more.